WWD: Simplehuman Looks to Upgrade Beauty Accessories Business With CES Launch

WWD: Simplehuman Looks to Upgrade Beauty Accessories Business With CES Launch

Simplehuman, the company that turned the trash industry upside down, is now looking to claim a bigger stake of the $1.1 billion beauty accessory business, as tracked by Statista.

Founded by Frank Yang in 2000, Simplehuman morphed even the most prosaic household items into technology marvels such as a garbage can that opens on command or sensor soap pumps for the home. By innovating household products, the company has amassed annual sales of $220 million.