As women age, estrogen levels drop, which precipitates menopause and something known as Estrogen Deficient Skin, or EDS for short. The signs your skin is lacking its favorite hormone? Dryness, dullness, fine lines… basically, all the markers of premature aging.
The dilemma of finding the right skincare is an age-old rite of passage that often involves buying a deluge of skincare products—some effective, others doomed forever to the back of the medicine cabinet. With the advent of new models for skincare coming from companies both big and small, it's clear the demand for change is sky high.